Related Searches: Tea Vitamin Nutrients Ingredients paper cup packing

Food & Health Ingredients
Health & Nutrition
Processing & Packaging
Starch & Starch Derivatives

Westfalia to acquire German fruit supplier Hausladen

newfoodmagazine 2021-01-27
Share       

Avocado specialist Westfalia Fruit has finalised a deal to acquire a controlling interest in German fruit supplier Hausladen Fruchthandel.

The financial details of the deal have not been disclosed by either company.

Headquartered in Munich, Hausladen offers exotics such as avocado, mango, papaya, and pomegranate, as well as southern European produce.

Hausladen is also active in neighbouring markets such as Austria and Slovenia.

The acquisition is in line with Westfalia’s strategy to position itself as a key player in the global avocado market.

Westfalia Fruit CEO Alk Brand said: “Germany is the third-largest retail avocado market in Europe, which has strong potential for further growth.

“Our presence in this country is key to penetrating the market, supplying key customers and solidifying our leading EU presence. It also provides an important platform for our key growers globally.

“We are excited to welcome Hausladen to our global family and recognise the considerable experience and standing of such a successful and respected operation.”

As part of the agreement, Hausladen officials, including Andreas and Christoph Buchner, will continue their association with the business, with Christoph continuing as CEO of the German entity.

Christoph said: “Westfalia’s culture is a good fit for us, particularly with their focus on putting ‘family first’. As a leading exotics importer, ripener, packer and distributor in Germany, we have developed a strong base of blue-chip retail customers and have enjoyed strong historic growth.

“This deal provides us with further growth opportunities to become the market leader in Germany and other targeted territories and gives us access to an established and integrated supply chain with the capacity to expand.”

The deal is subject to a merger control approval agreement.

E-newsletter

Subscribe to our e-newsletter for the latest food ingredients news and trends.

Tags

Recommended Products

GELATIN 100 BLOOM(FOOD GRADE)

GELATIN 100 BLOOM(FOOD GRADE)

Sealing and Coding Machine FRM980

Sealing and Coding Machine FRM980

Sugar cane harvester

Sugar cane harvester

Nanometer bamboo charcoal powder

Nanometer bamboo charcoal powder

POTASSIUM METAPHOSPHATE

POTASSIUM METAPHOSPHATE

Solid Ink Coding Sealer

Solid Ink Coding Sealer

Consumer Goods

Consumer Goods

Ingredients

Ingredients

Top

SJGLE B2B Website : 中文版 | ChineseCustomer Service: 86-400 610 1188-3 ( Mon-Fri 9: 00-18: 00 BJT)

About Us|Contact Us|Privacy Policy|Intellectual Property Statement

Copyright 2006-2023 Shanghai Sinoexpo Informa Markets International Exhibition Co Ltd (All Rights Reserved). ICP 05034851-121