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Givaudan to acquire DDW, The Color House

foodbeverageinsider 2021-10-20
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The acquisition is part of Givaudans 2025 strategy to expand the portfolio of its global Tate & Wellbeing business. The deal will strengthen Givaudans position as a global leader in natural colors, enhancing its ability to create "Feel Good" food experiences through its extensive portfolio of taste and sense solutions.

Headquartered in Louisville, Kentucky, privately-held DDW has 12 manufacturing facilities around the world and employs 315. Founded in 1865, the company has developed a strong market position from its origins in the brewing industry through its market leading capabilities in caramel colors and for the last 20 years having a strong focus on natural colors for the food and beverage industry.

Commenting on the deal, Louie D Amico, president of Taste & Wellbeing at Givaudan, said: "I am excited about the opportunity to bring together the strong heritage and capabilities of DDW in natural colors with Givaudans expanded portfolio, which is fully in line with our 2025 strategy. The combination of both companies will enable us to become a global leader in natural colors and strengthen our ability to create with our customers multi-sensorial food experiences consumers love. We look forward to welcoming the DDW employees to the Givaudan family."

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