UK-based, nutritional snack brand Pulsin is launching a new range of Porridge Oat Bars this September.

The bars, which come in three flavours – Super Seed & Maple, Apple & Cinnamon, and Orange Choc Chip, have been developed to meet a gap in the market for a healthy, on the go breakfast options for time-strapped consumers. The product contains gluten-free oats, whole seeds and real fruit.

Commenting on the bars, Pulsin marketing manager Steff Parker, says, "They are simple and easy to grab if you have a busy morning, while still providing you with nutrition and energy for the day. Also, they have 30% less sugar and double the fibre of other porridge bars on the market, but they dont compromise on taste."

Over the last decade, Pulsin has sold 12 million protein bars and raw choc brownies. The brand is stocked in various UK health stores, including Tesco, Sainsburys, Whole Foods Market, Ocado and Holland & Barrett.