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Unique Distinctions, One Tree Planted Create New Packaging Program

packworld 2022-04-14
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The new program will facilitate, to clients of Unique Distinctions Inc., the benefit of planting trees in conjunction with purchases of sustainable packaging from the company.

Each tree planting program can be customized to suit projects big or small with the added optional capability of being showcased directly on packaging literature to promote sustainable product positioning for brands alike.

Example Programs:

• 5,000      Bottles/Tubes = x Trees Planted

• 10,000    Bottles/Tubes = x Trees Planted 

• 100,000  Bottles/Tubes = x Trees Planted 

Evan McVittie, Innovation & Marketing Manager of Unique Distinctions stated: “We’re actively collaborating with brand owners to reduce their supply chain footprint as much as possible. We’re creating sustainable packaging and finding unique ways to make sure its economical. During development—many of our clients expressed the desire not only to reduce, but also, to give back—so we designed this new UDI program to be a simple way for our partners to get involved in global reforestation that can be included in part of their overall sustainability efforts.”

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