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Nutrabolt launches Xtend Healthy Hydration sticks

FoodBev Media 2022-11-04
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Nutrabolt-owned brand Xtend has expanded its line of hydration and recovery amino acids with the launch of Xtend Healthy Hydration sticks.

Xtend Healthy Hydration is an on-the-go electrolyte supplement that offers consumers zero sugar hydration boost, which is also a source of vitamins D and B. The sticks, which need to be added to water for consumption, are available in three flavours: lemon lime, strawberry banana and raspberry lemonade.

According to the brand, the supplement “delivers six key electrolytes using efficient amino acid transport to enhance hydration”, which is a unique method that is said to set Xtend Healthy Hydration apart within the hydration category.

John Herman, president of sales and marketing at Nutrabolt, said: “We are thrilled to offer superior and healthier hydration for the on-the-go active lifestyle consumer with Xtend Healthy Hydration. As the leading BCAA brand in the United States, Xtend has supported athletes in their recovery for over ten years, and we believe this new product will deliver next-level hydration when consumers need it most, whether in the gym or on the go.”

The Xtend Healthy Hydration sticks are available on Amazon, as well as in stores nationwide at Vitamin Shoppe.

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