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Ginsters adds Cauliflower Cheese Slice to portfolio

FoodBev Media 2023-01-06
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Tag: snacks

Ginsters has added a new limited edition Cauliflower Cheese Slice to its portfolio of savoury pastries.

The Cauliflower Cheese Slice is said to include no artificial colours, preservatives, or flavours. The slice delivers the taste of cauliflower cheese, enclosed in a melt-in-the-mouth puff pastry.

The cauliflower is served with Westcountry Cheddar cheese and onion in a creamy sauce, with a hint of nutmeg, wrapped in a light puff pastry and topped with a mature cheddar and black onion seed crumb.

Sam Mitchell, Ginsters Managing Director, commented: “We are the market leader in savoury pastry, and we want to drive year-round excitement and bring new shoppers into the category. We have already proven that our limited-edition range can help to do just this, and we hope that this latest delicious flavour innovation will continue to help savoury pastry go from strength to strength.”

The Cheese Slice (170g) will be available at UK retailers for an RRP of £1.65 and will be available until May 2023.

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