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Romana Food Brands acquires Canada’s Pizza Romana

foodprocessing-technology 2017-12-11
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US-based company Romana Food Brands has successfully completed the acquisition of the Canadian pizza manufacturer Pizza Romana.

In the 2018 fiscal year, Pizza Romana reported budgeted sales revenues of more than $17m.

The takeover follows Romana Food Brands’ acquisition of Pasta Romana.

Pizza Romana intends to refurbish its 60,000ft2manufacturing facility in the near future.

With the completion of the renovation, the production unit will be capable of manufacturing in the range of 5,000 thin crust pizzas and 5,000 rising crust or stuffed crust pizzas each hour, while it will also have the potential for further on-site expansion.

“The production unit will be capable of manufacturing in the range of 5,000 thin crust pizzas and 5,000 rising crust or stuffed crust pizzas each hour.”

Romana Food Brands CEO and Board of Directors chairman Morrie Fogelbaum said: “This is a very significant milestone in our strategy to become a leader in the industry.

“We anticipate that, between our plans to grow the Pizza Romana brand and the potential represented by private labelling, these delicious premium pizza products will become fundamental in our strategy for growth.”

As part of its plan to formulate, manufacture and market the authentic Italian Pasta Romana selections and privately branded products, the Board of Directors will work in close collaboration with Fogelbaum to attain the company’s aim to enhance efficiencies and focus corporate efforts on increasing consolidated sales within a short period of time.

Pizza Romana currently produces pizza for Canada-based Imvescor Restaurant Group, under the ‘Mike’s’ private label.

It has also set up a distribution channel through Colabor, Costco, Loblaws, Metro, Regitan, Sobey’s, and Walmart.

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