In response to what it sees as growing consumer demand for label-friendly ingredients, Cargill is introducing a new range of de-oiled lecithin products to complete its portfolio of GMO and non-GMO lecithin products. A first to market in Europe, the company claims, Cargill says its de-oiled rapeseed lecithin products help bakery and snacks manufacturers deliver the recognizable ingredient label that consumers want, at an affordable price.

“In a world of increasingly label-conscious consumers, we are striving to meet demand for simple ingredients and provide the familiarity consumers are looking for related to food origin from trusted, reliable sources,” said Dr. Roland Rabeler, lecithin product manager for Cargill Starches, Sweeteners & Texturizers. “With the introduction of the de-oiled rapeseed lecithin range of emulsifiers, customers can be assured Cargill has a lecithin option that will work for them. The de-oiled rapeseed lecithin range provides a non-GMO and allergen-free option for consumers and it provides customers a cost-effective, label-friendly alternative to soy lecithin.”

The de-oiled lecithin is, says Cargill, 100% sourced from Central European crops with the highest levels of quality, food safety and a reliable supply.

“This exciting new range offers great emulsification performance without compromising on taste or texture,” said Juergen Detert, technical service manager for Cargill Starches, Sweeteners & Texturizers. “Through extensive research, our R&D and applications teams developed a reliable texturizing solution that offers comparable functionality to soy and sunflower. At the same time, it delivers high flexibility and is easily incorporated into customer recipes.”

With this introduction, Cargill says its European customers benefit from a full [GMO and non-GMO] lecithin product portfolio ranging from soy and sunflower to de-oiled rapeseed solutions.