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Swiss food and drink company Nestlé and French multinational retailer Carrefour have said that they will provide consumers with access to the blockchain data for Mousline purée in France.
This will be the first initiative by the Swiss company to share information about its products through a blockchain platform.
The move is reported to be part of Nestlé’s blockchain test projects, ranging from logistics to sustainability, designed to help reinforce trust in food.
To follow the journey of Mousline products from the Nestlé factory in the north of France to Carrefour stores, consumers need to scan a QR code on the Mousline packaging using their smartphone or other devices.
“We are using this technology to bring more transparency to our products by providing accurate, trusted and impartial information.”
After scanning the code, consumers can see the product’s production date, quality control parameters, storage times and the location of warehouses.
Additionally, the blockchain platform provides information about the farmers who supply potatoes for Mousline and how the puree is made.
Nestlé senior vice-president and global supply chain head Vineet Khanna said: “This Mousline pilot is the result of a successful partnership with Carrefour and a great step forward on our blockchain journey.
In 2017, Nestlé joined IBM Food Trust as a founding member, and since then it has been using blockchain platform.
Nestlé is testing blockchain technology to create better transparency and visibility of the whole value chain of the products.
Last October, Carrefour strengthened the traceability and efficiency efforts of its operations by joining IBM’s blockchain-based Cloud network, IBM Food Trust.
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