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IMCD to distribute Givaudan’s flavour products in Western Europe

foodprocessing-technology 2017-08-09
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Givaudan Western Europe commercial head Kevin Robinson said: “This new relationship supports two key pillars of our 2020 strategy; partnering for shared success and growing with our customers.

“IMCD an excellent partner for Givaudan. They are a good strategic fit as like us, they put the customer at the heart of what they do.

“This relationship will allow us to reach a whole new customer base of small to medium-sized enterprises wher we can add value and help customers create inspiring products which delight consumers.”

With this new partnership agreement, IMCD’s customers in Western Europe will receive service and support, as well as benefit from Givaudan’s flavour technology and solutions that can help them solve challenges in a wide range of applications, including bakery, savoury, dairy, nutrition, confectionery and beverages.

IMCD food and nutrition business group director Fergus Johnson said: “Our exclusive distribution partnership with Givaudan brings together complementary expertise from both companies to give our customers an enhanced range of services and solutions.

“Working together, teams from IMCD and Givaudan have carefully selected the most successful and commercially competitive solutions to meet our customers’ quality, cost and application needs.

“We believe this new relationship will enable more customers to bring great products with amazing taste to life.  We really want to offer the best of Givaudan to every single one of our customers.”

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