Keventers, India’s iconic dairy brand, has appointed Tarun Bhasin as its chief executive officer. He has over 22 years’ experience in the quick service restaurant (QSR) industry, during which he has set up, headed and managed business operations at a regional and national level.

Delivering on both commercial and operational targets in sync with the overall organisational business objectives, he will advance focus on accelerating the development of business to drive maximum potential in a rapidly-changing world of work.

Commenting on the announcement, the company’s founders said, “We are thrilled to welcome Bhasin to Keventers. He is a strong and versatile business leader who has contributed to the growth of several prominent food and beverage companies in the past. We are confident that under Bhasin’s able leadership and guidance, Keventers will reach greater heights.”

Prior to joining Keventers, he was associated with Jubilant Food works for over 22 years. During this long stint, he occupied several key leadership roles, including president and chief business officer, Dunkin Donuts; president and chief operating officer, Domino’s Pizza, India, and vice-president, operations, Domino’s.

Bhasin’s key areas of excellence lie in business development, P&L, operations, strategy planning and budgeting, project management, customer services and international business. A well-rounded business leader, he is proficient in building a strong organisational foundation with roots in profitability, processes, culture and manpower.

He said, “The food and beverage industry in India is growing exponentially every day, and I am ecstatic to be a part of a brand that has contributed significantly to this growth. In a short span of just three years, Keventers has become a household name in India, and is slowly expanding its footprint across the globe. I am excited to join the vibrant team at Keventers, and look forward to a fruitful association.”

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