Related Searches: Tea Vitamin Nutrients Ingredients paper cup packing

Food & Health Ingredients
Health & Nutrition
Processing & Packaging
Starch & Starch Derivatives

Impossible Foods to sell plant-based burger in retail outlets

foodprocessing-technology 2018-12-10
Share       

Meat-based burgers have smaller environmental footprint than plant-based meat burgers. Credit: Fábio Alves on Unsplash.

 

Impossible Foods has announced plans to sell its plant-based Impossible Burger products in grocery outlets across the US from next year.

 

Impossible Foods makes meat directly from plants. It claims that its meat production has a much smaller environmental impact than that from animals.

 

The company makes use of science and technology to create plant-based meat to sustainably feed a growing population.

 

Impossible Foods CEO and founder Dr Patrick Brown said: “By far the number one message from fans on social media is, ‘When will I be able to buy and cook the Impossible Burger at home?’ We can’t wait until home chefs experience the magic and delight of the first plant-based meat that actually cooks and tastes like meat from animals, without any compromise.”

 

The company has also announced that its Impossible Burgers are now available at around 5,000 restaurants across the country.

 

Impossible Foods increased its prominence through partnerships with restaurants such as Cockscomb, Momofuku Nishi and Fatburger.

 

This launch strategy has enabled the firm to create awareness on the plant-based meat.

 

In  September 2017, the firm opened a production facility in Oakland to produce up to 500,000lbs of Impossible Burger per month.

 

It has so far sold 13 million Impossible Burgers through restaurant partnerships.

 

According to the firm, the 13 million burgers would translate to “the weight of beef from over 6,500 cows, the resources saved of a land area bigger than 25 Central Parks.”

E-newsletter

Subscribe to our e-newsletter for the latest food ingredients news and trends.

Tags

Recommended Products

Yusweet powdery xylitol

Yusweet powdery xylitol

AMOCTASIM Tablets

AMOCTASIM Tablets

VF Series Vacuum Filter

VF Series Vacuum Filter

DTMT920 embryo separation mill

DTMT920 embryo separation mill

Top

SJGLE B2B Website : 中文版 | ChineseCustomer Service: 86-400 610 1188-3 ( Mon-Fri 9: 00-18: 00 BJT)

About Us|Contact Us|Privacy Policy|Intellectual Property Statement

Copyright 2006-2023 Shanghai Sinoexpo Informa Markets International Exhibition Co Ltd (All Rights Reserved). ICP 05034851-121